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THE CLE REPORT / SERIES 08
The data proves it.
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52%
of positive reviews contained explicit return intent. 'We'll be back.' 'Our new favorite.' 'Already planning the next visit.'
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"We'll be back"
"Our new spot"
"Already told friends"
"Can't wait to return"
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'My friend told me about this place' appeared in reviews more than any ad reference. Your best marketing channel is the person who just left happy.
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Ten loyal customers who talk about you beat 10,000 who scroll past you.
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Customers actively wanted local businesses to succeed. They wrote reviews hoping to help, not hurt. They brought friends.
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Cleveland loyalty is real. But it has to be earned and maintained. Every single visit.
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This is a reflection of how Clevelanders actually decide where to spend their money.
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This was the year Cleveland rewarded steadiness, clarity, and how they were treated.
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THE CLE REPORT
Full findings at
letsgocle.com/clereport
LET'S GO CLE